BLU the first Latin-Owned Manufacturer

  BLU Products, the first Latin-owned mobile manufacturer and the fastest-growing in the region, announced its presence at CTIA Wireless 2011, the country's premier wireless event. 

  BLU Products was founded by two Latin American entrepreneurs Samuel Ohev-Zion and Luis Sosa who, after 16 years distributing mobile devices, recognized the consumer's readiness for change and their own ability to challenge and re-shape market dynamics. The change comes in the form of the BLU line of mobile devices, which offer consumers top-quality handsets that exemplify creativity and design innovation.

  "A revolution has occurred in the industry and, for the first time in 20 years, the technology which was previously only accessible to traditional brands such as Nokia, is now available to us directly," said Samuel Ohev-Zion, President and CEO of BLU Products LLC. "We can now manufacture BLU devices with identical quality standards as the market leaders, using the same technology, hardware, and software. Quality manufacturing, coupled with a keen sense of design, is what is driving consumers to choose BLU over the competition in Latin America."  

  The brand's continued growth and wide appeal results from the dedication and passion of its founders, who design innovative devices that are appealing to customers worldwide. Because of their hands on approach, they can bring new designs to market in a shorter time frame and with less overhead costs than traditional manufacturers.  BLU Products also has a firm commitment to provide the best service in terms of rapid delivery due to the large inventories housed in their state of the art facilities and distribution center in Miami.  This center, the largest of any distributor or manufacturer in the East Coast, gives the company a competitive edge as they can guarantee stock and immediate availability.  In this way, carriers and distributors inLatin America and the U.S. carry zero inventory risk.